e123 Brain Training Games

Developed in partnership with the Hong Kong Federation of Senior Services and The Hong Kong Jockey Club, the ‘Zhi You Nao’ (‘Brainwise’) brain training platform features 25 games across five cognitive domains: memory, calculation, judgement, problem-solving, and collaboration.

Users can register as e123 members to play or access games as guests.

To enhance engagement and local relevance, we created five distinctive characters—each themed to a specific cognitive domain—and designed bespoke visual packaging for them. Players earn in-game coins to purchase character accessories from the in-app shop.

Administrators manage user interactions via the backend—assigning game tasks, publishing announcements, and reviewing gameplay records. Data is visualised using spider charts and tabular views, and can be exported for research purposes.